Consulting

Full-service product marketing consultancy

Our team of experienced product marketing consultants are leaders in delivering comprehensive Go-To-Market strategies and executing them flawlessly to achieve revenue results and long-term value.

The problem

As your startup grows, it becomes harder to explain

You're not sure which audiences to focus on.

You're not sure which features to highlight.

You're not sure how to structure your website.

"Since 2017, Andrew's consultancy implemented a unique strategy to differentiate our agency by productising our services using Product Marketing techniques. His expertise in growth marketing, combining precise messaging, positioning, and tactical digital marketing, boosted inbound revenue by 150% and overall revenue. Website traffic grew 471%, leading to a 1,150% increase in monthly qualified leads. His marketing capabilities were crucial in gaining significant market share - I highly recommend Andrew and the team at ProductMarketing.ie".
Picture of Gerard Doyle
Gerard Doyle
MD at Recruiters.ie

Experts in Product Marketing since 2016

We’re a full-service product marketing consultancy. Our team of product marketing, sales enablement, and design leaders drive strategy and execution so you get more sales.

Product Marketing

Develop product positioning, and messaging using our proven “jobs-to-be-done” methodology.

Sales Enablement

Arm your sales team with bespoke collateral, strategy, and tactics they need to seel the product effectively.

Go-To-Market

Research and development of your value proposition and launch strategy to convert adopters into revenue.

Competitive Intelligence

Market and competitive research including intel on the performance of their current and previous campaigns.

Websites

Website audit, copy, design, development, and performance using product marketing best practices.

Brand positioning

Refresh your existing brand or develop a new positioning while ensuring consistency across each touchpoint.

We have experience across the landscape

From Professional Services to B2B SaaS, our high performance product marketing consultantancy turns your products and services into narratives that resonate and sell. Period.

Our team has worked with numerous B2B and B2C SaaS companies to clearly articulate the products values in a way that resonates with the market, drive product adoption, and advocacy. 

From positioning manscapping products to a wider audience, to expanding online retailers into the global market, our team brings a wealth of experience in this space since 2016.

It’s a fine line between green marketing and green washing. We ensure your offering is on the right side of the fence when launching your ClimateTech or sustainability solution.

From recruitment agencies to professional service firms, we are experts and productising your services and designing a narrative that resonates and sells.

Turning data into information is one thing. But we help you turn information into revenue.

This sector is heating up and with so much competition, it’s difficult to land messaging that sets your company apart.

Developers are notorious to work only with brands they trust. We convert your messaging into a compelling story that resonates with your target audience. 

From employee benefits, welless, and rewards platforms, to clinics marketing awkward products internationaly. Our experienced teams help you drive in-line messaging and revenue.

From customer service platforms, to AI-powered automations. From digital agencies, to personalised PR firms, our team will help you differentiate your offering. 

From cybersecurity companies to security awareness platforms, our team uses proven “jobs-to-be-done” methodologies that resonate with your target audince. 

Our team have worked with sales automation platforms, to AI powered human voices to transcript text into audio. From AI-powered compliance to AI powered data companies, our team has simplified the offering to land revenue with target audiences. 

Get in touch with our team to discover how we’ve helped other companies in Ireland scale their products, and productise their service offerings in a way their competitors simply can’t compete with. 

Let's Go-To-Market

Perfect your Go-To-Market strategy and launch your product with confidence. Our Product Marketing Consultancy has been doing it for companies since 2016.